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PHOTO RECAP: CÎROC VS ROADSHOW (Houston)

Sean “Diddy” Combs and the makers of CÎROC Ultra-Premium Vodka, has recently launched CÎROC VS Fine French Brandy. With the continuing success and popularity, the launch represents the brand’s expansion into a new category and their ability to seamlessly continue tradition while fusing progression. CÎROC VS is a sophisticated spirit crafted from fine French grapes for a modern expression of classic French Brandy. True to its name, VS stands for “Very Special,” signifying the superior quality and craftsmanship — catching the attention of celebrities such as, Evan Ross and Ashlee Simpson who notes CÎROC VS as one of their favorite spirits.

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CÎROC VS Fine French Brandy can be enjoyed year-round neat or on the rocks and in its signature cocktails, The Rising Sun and the CÎROC Sidecar. With the demand for brown liquor rising over the past few years, CÎROC did not only spearhead a trend through calculated positioning and bold experimentation, but the brand has also retained the allegiance of the industry and consumers.

 

Retailing for an average MSRP of $35.99, CÎROC VS Fine French Brandy is available at select retailers in New York, Los Angeles, Washington DC, Houston, Miami, Atlanta, Detroit and Las Vegas and on reservebar.com