So what do you do if you have an all-time favorite champagne that you love so much, it has to be yours? You buy it of course, duh! Just ask Jay-Z! Since first endorsing Armand de Brignac, better known as Ace of Spades, in his video for ’Show Me What You Got,’ Hov has been on a mission to make it his and he has finally reached that point. The amount that Jay-Z paid to acquire Armand de Brignac from Sovereign Brands is undisclosed at this time, but we can just imagine the loads of money Hov must’ve spent. Sovereign Brand released a statement saying:
“We are proud to announce that a New York-based wine & spirits company owned by the Berish family, has sold its interest in Armand de Brignac (“Ace of Spades”) Champagne brand to a new company led by the globally-renowned Shawn “JAY Z” Carter.”
First Hov brought us Dussé, now he’s giving us Armand de Brignac by way of Sovereign Brand. What could be next Hov?