THE INAUGURAL AGENDA FESTIVAL LINEUP ANNOUNCED
The unique one-day festival offers a glimpse of its music lineup and immersive experience
(LOS ANGELES, CA – May 17, 2017) – Today marks the announcement of the inaugural and highly anticipated Agenda Festival music lineup and activations. Taking place at the Long Beach Convention & Entertainment Center on Saturday, July 15, the Agenda Festival is a new immersive music and shopping experience fusing together skate, surf, street culture, food and art in one setting.
The Agenda Festival stage will play host to a headlining performance by Tyler, the Creator, alongside Ludacris, Cam’ron, Lil Dicky and others soon to be announced! In addition, musical highlights include sets by Taco, 1AM Vibes hosted by Yes Julz, J.Rocc & Melo-D of The Beat Junkies and DJ House Shoes.
Musical performances are only a single facet of the fully immersive festival experience. The Agenda Festival will bring together an exclusive selection of over 500 pop up shops and brand activations featuring Levi’s, Champion, Converse, New Balance, Patagonia, Mitchell & Ness, adidas Skateboarding, Nixon, Hershel Supply Co., Stance, Poler, Rip N Dip, Staple, RVCA, Hurley, and many more!
The Agenda Festival roster delivers top talent and rising newcomers across the board in music, art, and fashion. Guests of the Agenda Festival will also enjoy panel discussions, two skate contests hosted by the authorities in skate media The Berrics and TransWorld SKATEboarding, athlete/influencer meet & greets, and a selection of Southern California’s best gourmet food trucks.